Wells Fargo Launches Customer-to-Customer Mobile Money Transfers
“More and more Americans are using mobile devices for banking, and we want to be there for our customers where and when they need us – whether they are waiting in line at a store or traveling by bus,” said Arah Erickson, vice president and head of Wells Fargo Retail Mobile Banking. “The added ability to transfer funds while on the go will be especially helpful for parents who have kids in college this fall as well as for students who need quick access to money at the last-minute to cover living costs, textbooks, or to split an expense with a roommate.”
Wells Fargo Mobile customer-to-customer money transfer service is free*, fast, safe and easy-to-use. Customers simply log-on to online banking, add the account number of the customer to whom they wish to transfer money and make a first-time transfer. Subsequent transfers can be made from customers’ mobile devices by logging onto WF.com and following the prompts, or online from their computers. Customers can transfer up to $1,000 daily to another customer the moment they think about it, taking it off the “to do” list.
This makes total sense to me. After services like Obopay and Kiva that are leveraging mobile I was wondering who'd jump on this first BofA or Wells. To take it internally only is smart on their part as well as it allows them a test bed without worrying about cross-network issues.
Reminds me of our collaboration mantra too: Until you effectively learn to collaborate internally can you respectfully collaborate externally.
A+ to Wells.
- Brad Garland